How to get exposure for basketball

How to Get Basketball Exposure

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Basketball Exposure Is More Than An Email

Basketball exposure is much more than emailing your favorite coach a clip of you making a couple of jump shots or a nice dunk.

Exposure to college coaches in basketball has got to be consistent over a period of time, not only to show that the players abilities are consistent, but growth is actually taking place within that players career.

What college coaches look for besides raw talent, is the ability to adapt, grow, and show progression within their game so that the coach can gauge how they will play and what their future potential can be when that player will be playing for that school down the road.

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Basketball Recruiting Process

Let’s put it this way, a coach that finds a player that hasn’t grown physically from freshman to junior year of high school, has roughly the same stat lines their junior year as they did their freshman year and that player hasn’t shown initiative to take a large jump in their game will always be more enticed by the other athlete that has grown a lot from freshman year to junior year, stats have gone up, and initiative to contact coaches and their hype is elevated.

Exposure not only has to do with what you do off the court, but on the court is critical. It is so important to gain exposure as early as possible, especially in high school, so that coaches have time to evaluate this “growth” process and take the necessary steps to watch your game, physicality, and initiative to play college basketball grow.

7 Elements of Basketball Exposure

There are 7 different elements of exposure for basketball that when combined, create the best overall chances of a player to be more likely recruited.

1. Don’t be afraid of growth, now is your chance: To be able to take full advantage of gaining exposure, the athlete must become comfortable with being uncomfortable whether that is taking more shots, playing in front of large crowds, and talking to as many coaches as possible to establish good relationships.
2. -Focus on being the best player you can be: While all of these aspects fit together like a puzzle to gain the most exposure possible, they are made possible with the athlete being the best they can be. The better the basketball player, the more exposure naturally they will get because they will be wanted by college coaches. Focus on being your best and everything else will come easier within this process.
3. Develop a strong sense of the mental side of the game: Having a physically strong presence for college coaches to evaluate is great as well as raw talent, but the mental side of basketball is just as important. A coach who knows an athlete they are recruiting is also mentally intellectual about the game, decision making skills, and emotional management is an athlete all coaches want on their team.
4. Getting your coaches involved with outreach: Getting your high school and AAU coaches involved with outreach for your recruiting purposes will help expose the athlete to multiple intertwined relationships, allowing the athlete to have many forms of contact with college coaches and another form of help when it comes to getting that “brand” awareness of your game out into the coach’s light.
5. Make a high-quality highlight video: Making a highlight video is key for being able to show college coaches and the world how you compare to other players. This is a massively used recruiting tool that helps college coaches rank you against other players your age and help them determine how you will do if they recruit you to their school. Highlight videos can be done by yourself with the help of friends, parents, etc. or even by third party companies such as Hudl.
6. Send college coaches emails to show initiative: Sending college coaches emails that state your name, graduation year of high school, high school, AAU team, a quick intro, and a link to your highlight reel is a great way to make the first contact with coaches and show them you mean business. Make sure the email is personal to that coach and not sent out as a mass email to a bunch of schools at once. Don’t wait on them! This is something you shouldn’t wait for as every day is valuable when gaining as much exposure as possible.
7. Sign up for the camp database: Entering the online coach database will help coaches in their process to be able to connect with you and be able to find your contact information easily. This is a great tool many coaches use for recruitment that makes their job much easier when trying to find specific athletes they are looking for.

Best Time To Start The Recruiting Process

It’s never too soon to start the exposure process for basketball players. Most coaches will take much more interest as an athlete progresses into their middle high school years as a sophomore or junior.

That doesn’t mean freshman shouldn’t get a head start on this process and then by the time they are a junior, they already have well established connections with coaches that have reviewed their highlight tapes and are more likely to keep an athlete who they have been in contact before on their recruitment radar.

Aside from the videos and the emails and databases, the biggest component an athlete can do in this process is play hard, play to the best of your ability, and don’t leave anything on the court as now is the time for you to show coaches why they should want you.

Bottomline, it's never too early to learn the Do's and Don'ts of college recruiting. 

When it comes to choosing a college ID camp, you want to make sure that you’re choosing a camp that offers you access to a large network of NCAA coaches. EXACT does exactly that, opening you to a large pool of experienced college coaches from across hundreds of colleges.

How do you improve without feedback? At EXACT ID camps, all our coaches are professionals who understand that each player is distinct and uniquely gifted. As such, we give individual feedback that prepares you for the next level.

At EXACT ID camps, you get to meet and greet college coaches, giving you an opportunity to build your college connections ahead of your arrival in college.

We understand that the role of the goalkeeper in soccer is crucial and distinct. So, we offer position-specific training to goalkeepers. You also put all you’ve learned into action and receive helpful feedback during college-style training and games.

Beyond the foundational training that every college ID camp offers, EXACT teaches you how to deal with adversity, stay focused, and remain confident and composed despite opposition during competitions.

At EXACT, our training sessions simulate college practice sessions and games. They are also handled by experienced college coaches. That way, you’re best prepared for college sports and are sure to settle in seamlessly when accepted into college.

You get a chance to meet and compete with the best players in the USA and around the globe. Without a doubt, this improves your sports skills as well as social interactions, making you even more attractive to colleges.

At EXACT, we understand that you’re in a college ID camp because you someday want to be on a college team. So, we bring in college coaches who have handled collegiate sports recruitment time and time again. These coaches give you an insight into how college recruitment really works in person at the EXACT college ID camp. With insider information at your fingertips, you stand a better chance of being recruited to the right college for you.

College ID camps impact your sports career one way or the other. This is why at EXACT, we do our best to offer the best of both worlds—ensuring we have a rich network of coaches from various colleges and teams while ensuring that every student player gets as much feedback and training as is needed for growth. REQUEST AN INVITATION!

Top 10 ways high school basketball players can get noticed by college coaches

Wednesday’s kickoff to early-signing period came and went for most senior basketball players like any other day. But if you’re part of the majority who won’t sign on the dotted line, fear not – there’s still plenty of time to get noticed and earn your spot on a college team. Here’s how:

10. Take the initiative

Rutgers men’s basketball coach Mike Rice puts it best: “If you aren’t being recruited at a high level, you have to be aggressive.” That’s not an invitation to start banging on the doors of college coaches. It’s a reminder that if you aren’t receiving anything in the mail, it’s up to you to attract attention. College coaches aren’t going to come looking for you. You have to go to them.

9. Get your name out there

That doesn’t mean blowing up Twitter and Facebook with how great you think you are. It means emailing college coaches and explaining why you’re interested in playing for their teams. You won’t get an immediate response from most coaches – especially top D-I programs – but if you keep emailing different coaches, you’ll increase your odds of getting a look.

8. Send out emails the right way

Every email to a college coach should be a personal message to them, not generic copy that you send to every coach. College coaches scan emails for a few seconds before making their verdict. If it’s sloppy or looks like a copy-paste job, coaches will delete it. But if it’s clean, personalized, concise and contains all the information they’re looking for – academic profile, athletic profile, highlight tape – they’ll read on.

7. Make a high-quality highlight video

Most college coaches get more than 100 highlight tapes per day, so you want yours to stand out. Put athletic, eye-popping highlights at the beginning of your video and follow with game tape. Make sure both the video and your opponent are high quality – coaches only want to see you play against the best, and they’re not going to watch grainy film. Another tip is to put the video on YouTube and send a link. College coaches prefer video links to DVD’s.

6. Show you’re a team player

Basketball is the ultimate team game, and college coaches are always looking for team-first players. Players who work hard on both sides of the ball never take plays off and are always involved in the success of their teams. It also helps when you can show your versatility because coaches can see you evolve into multiple positions in college.

5. Get your coaches involved

College coaches won’t turn their back on a personal email from you, but they’ll pay more attention if they hear from your high school or AAU coach. “It’s always impressive when a high school or AAU coach contacts us,” Duke coach Mike Krzyzewski said. College coaches trust other coaches to give their honest opinion. So make sure you have a good relationship with your coach and ask for their help in the process.

4. Look for realistic options

Many high school athletes think playing college sports is Division I or bust. In reality, more kids will play for D-II and D-III schools than D-I. Denver University’s Bill Tierney may be a Hall of Fame lacrosse coach, but his words ring true in basketball as well: “If you’re getting interest from a lot of D-III schools and you’re writing a lot of D-I schools but not hearing back, you’re a D-III player,” he said. And there’s absolutely nothing wrong with that. But you need to be honest with yourself.

3. Don’t be afraid of junior colleges

Junior colleges get a bad rap for some reason, but there’s nothing wrong with playing at a JUCO. In fact, that could be the right move. You can get exposure, get your grades up and earn credits that can transfer to a four-year school. Many JUCO players are there for a year, then sign to a bigger program.

2. Just win, baby

Winning attracts attention – it’s as simple as that. Or as Scott Davenport, head coach of 2011 Division II men’s basketball champion Bellarmine, said, “When you win, opportunity will chase you down. ” That’s because the farther you go in tournaments and the better the competition gets, the more college coaches will be watching. Plus, college coaches like winners.

1. Be persistent

It may seem like getting recruited is a futile process when your emails don’t get returned, your highlight videos don’t get watched and your coaches don’t hear anything. But keeping up your efforts and remaining persistent and positive are traits college coaches like. Your ability to display those might help get you noticed.

Slamdunk Journal :: Basketball techniques

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What techniques exist and how they differ

Let's first deal with the definition: playing techniques are skills that a professional player must possess. Sounds simple, but what exactly are the skills in basketball? What should an amateur who wants to improve the performance of his game pay attention to? Let's figure it out.

The main goal in basketball is to successfully hit the ball into the basket, and everything that happens on the court only brings the players to this moment. There are skills that basketball players work out in training to bypass rivals and make a successful shot.

Before we list them, let us remind you that basketball is a team sport, and even the most successful players do not master all the tricks perfectly. With a serious approach to training, you should decide on your position on the site and especially carefully work out the necessary techniques.

So the post must deftly pick up the ball under the hoop and throw it right into the basket. Back row players are highly regarded for their ability to pass and make accurate shots from medium to long distances. And for an attacking basketball player, it is extremely important to be able to make lightning-fast breakthroughs to the ring. All these techniques and skills are practiced in training.

What are the basic skills?

• Holding the throw. Performed with two hands. Widely spaced fingers hold the ball from both sides. One of the basic skills for any player.
• Catching the ball. Another basic skill that no basketball player can do without. But are you sure you know how to do it right?!

The easiest way to catch the ball is at chin level. To do this, you need to take a small step forward and stretch your arms towards the ball with widely spread fingers - a “funnel”. In this case, the thumbs should be directed towards each other and brought together up to 3-5 centimeters. This will save you from slipping and hitting the ball in the face if you catch it at high speed. At the moment the ball touches the fingers, you need to make a shock-absorbing movement and transfer it to the chest. When catching the ball above the head, the actions are similar, but you need to extinguish the speed of its flight from the top-front, and then transfer it to the chest in an arc.

One of the most difficult tricks is catching the ball flying behind. Such a pass is often used to quickly break through to the opponent's ring. For him, without slowing down, make a slight turn of the shoulder and head towards the ball, and then catch it with the far hand and move it to the chest with a raking movement.

Basic passing techniques:

There are several technically correct ways to pass the ball. One of the most basic is a transfer with two hands from the chest. In this position, the ball is most protected from the attacks of opponents, and besides, the transfer from the chest is the most accurate and reliable, regardless of whether it is carried out on the spot or while the player is moving.

• Two-handed downshift is more commonly used after stops and turns. During the swing, the ball is taken to the thigh, after which it is sent to another player with a sharp movement of both hands. Such a transfer is effective for beating especially tall opponents.
• One-handed passes are less accurate and more often used when speed is important. Their development should be given special attention in training in order to achieve maximum strength and accuracy.
• The shoulder pass is used when the ball needs to be passed as far and as fast as possible, and the hook pass, performed in an arcing motion, is good for passing the opponent.
• To get around a nimble and agile opponent, a rebound pass will also be good. It can be done with one or two hands. In this case, the push of the ball must be strong, and the rebound point must be closer to the receiving player.

What about dribbling?

Dribbling is the most basic thing in basketball. What makes this sport different from the rest. Simply put, dribbling is dribbling. It allows the player in possession of the ball, without violating strict basketball rules, to enter a position convenient for attacking, approach the ring and score the ball. The dribbling is carried out by elastic pushes of the ball with the fingers. It is dribbling that should be given special attention in training beginners.

Well-developed dribbling technique will teach you not only how to move on the court, but also skillfully take the ball away from your opponents, which will bring you closer to the coveted ring.

But we already wrote about how to properly throw the ball into the ring in our other article;)

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How to attract fans and sponsors to basketball?

More than 250 representatives of the sports industry discussed these and other issues on July 23 at the conference center on the territory of the Luzhniki Olympic Complex as part of the Expo-Basket 2016 Basketball Festival

The business program was organized by the magazine "SBK. Sport Business Consulting" and the Russian Basketball Federation.

Andrey Kirilenko , President of the Russian Basketball Federation welcomed the guests and speakers. Both sessions were moderated by Aleksandra Savraeva , Development Director of SBC. Sport Business Consulting.

Olga Tulupova , FC Zenit Basketball Project Manager, shared her strategy for developing a basketball club through a football brand. It is known that the basketball club of the same name was founded in 2014, and the main task at first was to attract fans to matches. Using the base of the football club, which is more than 2 million people only in St. Petersburg and more than 15 million fans throughout Russia. Family, youth and VIP audiences became the main categories of fans targeted by the recruitment program. To promote the brand, the main communication channels and tools of FC Zenit were used: ticketing program (CRM and terminals in the city), advertising (club resources, advertising in the city, social advertising), club media and website, and much more. One of the priorities in The marketing strategy of the club was the need for high-quality organization of matches.

Sergei Panov , Minister of Sports of the Nizhny Novgorod region, spoke about the development of basketball in the Nizhny Novgorod region. He noted that the development of a particular sport depends primarily on the material and technical base. The region is actively preparing for the World Championship, and therefore the entire sports infrastructure, including basketball, will be updated. Also, the exit of the basketball club "Nizhny Novgorod" next season to the Eurocup was a new impetus for the development of basketball in the region.

Vasily Korshkov, VTB United League Marketing Director, spoke about the problems of technical equipment of Russian basketball clubs and possible solutions. He focused on the lack of their own product for basketball clubs. Since digital video is actively replacing TV, it is necessary to create their own media departments in each club with regular content production and management. And leagues should sell this content on all possible resources.

Dmitry Gavrilin , Marketing Director of BC Khimki, spoke about the club's interaction with sponsors Adidas and Solgar, who will support the club from this season. Khimki is the only basketball club in Russia today that has signed a contract with Adidas. It is planned to cooperate on the production of game uniforms, a line of clothes for fans, and sports paraphernalia. Vitamin and dietary supplement company Solgar has signed a three-year deal. During this time, Solgar will provide its products, as well as provide assistance and joint consultations with the club's medical staff. The partnership also provides for the company's participation in the club's social events and events for fans at home matches of BC Khimki. Khimki, together with sponsors, also implements social projects aimed at popularizing a healthy lifestyle, physical culture and sports among children and youth of the city and region.

Nikolay Mikhalchuk , Development and International Affairs Manager of BC "Astana", spoke about marketing in the club. As the team suffered a series of setbacks last year, interest in the team has waned. The main task was to attract new fans, increase attendance at home matches by 800-1000 people. It was decided to use the interactivity of social networks and organize a constant dialogue between the players and club staff with the fans. In particular, the club organized an opportunity for fans to have dinner with the club's players. A summer project was also launched to attract fans - "The Street Calls", where anyone could come and play with the players or the administration of BC "Astana". In addition, the Klu, along with longtime leader Jerry Johnson, are involved in the International Assist project. Thanks to this project, young guys have the opportunity to visit the homeland of basketball, discover basketball America, and become closer to basketball culture.

Ilya Slutskin , Licensing and Merchandising Specialist, spoke about licensing models using the example of the National Basketball Association (NBA). About 99% of Russian basketball clubs work on the model of internal merchandising, their own production. In the NBA, there is a strategic alliance scheme, namely a monobrand (an umbrella brand of the league), in which club brands are embedded. In Russia, each club individually sells licenses for merchandising. The NBA has more than 300 licensees (companies that sell league-branded products), about 35% of all sales outside the United States, and products sold at 125,000 retail outlets in more than 100 countries.

Valeriy Gorelikov , director of the sports management center - NOU MFPU "Synergy", spoke about the competition between basketball and football and hockey in terms of attracting and working with sponsors. Basketball is losing in style in terms of attendance and audience reach. To attract sponsors and partners, it is necessary to improve the quality of proposals from basketball clubs, leagues and federations.

Sergey Marin , the founder of such brands as STREETBALL, SNEAKERHEAD, HARD, PLAYGROUND, GET RIPPED, spoke about mutually beneficial cooperation with basketball clubs and the difference in the perception of sports basketball fashion in Russia and the USA.

Sergei Belogolovtsev , TV presenter and actor, noted that Russian basketball lacks confrontation and entertainment, which reduces the level of interest in the game.

The session dedicated to the promotion of basketball through various platforms was attended by both representatives of basketball clubs and various media.

Nikita Zagdai, Sports journalist, host of the Best Ball Game show on Match TV, believes that basketball should be popularized through simple and vivid images. In particular, through the personal lives of the players and through their values.

Nikolai Tsynkevich , Head of the Press Service of PBC CSKA, expressed his opinion about the problem of interaction between clubs and fans. The consumer lacks a beautiful picture, they need support on TV, but at the same time, the interaction of the league, clubs and television is important. He noted the lack of a basic quality television product that can be provided to the fan. In his opinion, it is necessary to learn from European clubs and leagues, for example, the Euroleague always openly shares its technologies and know-how.

Lev Savary , Basketball Department Editor at Championship. com, drew attention to the importance of presenting media content, as more and more people simply do not read the text. Any information or news should be attractively packaged in a beautiful picture or video with a minimum amount of text.

Sergei Indeikin , Head of Marketing Department of BC UNICS (Kazan), spoke about the ways of relations between Parma club and mass media. He drew attention not so much to communication channels, but to the creation of his own non-standard content that would not go unnoticed. In the previous season, the club signed a contract with a girl who could become disabled for the rest of her life. Seventeen-year-old Nastya Arshava, suffering from juvenile arthritis, became a player of this team for one day. She entered the court in Parma's first home match of the season against University-Ugra and received a fee from the club, which allowed her to pay for the necessary expensive treatment.

Alexander Zemskov , Commercial Director of Nizhny Novgorod, shared his strategy for attracting an audience through social networks. For 2 seasons, the audience increased from 10,000 to 60,000. It is necessary to pay attention to the criteria of the content provided: quality, compliance with modern trends and interest. One of the completed projects that attracted the attention of fans and the media was a picnic for fans with players from the Nizhny Novgorod team.

Anna Tarasyuk , Representative of Prosense 360, spoke about the use of virtual reality in basketball.

Sergey Kryukov , Executive Director of the Student Basketball Association, spoke about the organizational and economic mechanisms of the activity of the Student Basketball Association (ASB). The main task of the association is to instill an interest in basketball in a young audience. Despite the social function, the ASB attracts commercial sponsors and wins government tenders to host certain tournaments. In 2014, Moscow hosted a historic event for student sports in Russia. The Student Basketball Association has signed an agreement with SIBUR and NOVATEK, which have become title sponsors of student basketball since the new season.

Dmitry Konov , Chairman of the Board of SIBUR, spoke about the support of basketball at the regional and federal levels. In November 2015, SIBUR became a sponsor of the VTB United League. The key direction of the memorandum will be the organization of joint projects aimed at developing children's and youth basketball and popularizing sports and a healthy lifestyle. SIBUR also received the status of the official sponsor of the United League. The company implemented a joint project with the VTB United League with the support of the Russian Basketball Federation #SIBURCAMP . A unique basketball camp for young athletes #SIBURCAMP takes place from 2 to 12 June 2016 in Moscow for 21 young basketball players (not older than 14 years old) from 7 cities of Russia. Trainings are held with the best coaches in Russia using the latest training methods. The main idea of ​​the project is to show the important role of sport in the harmonious development of the child.

Svetlana Abrosimova , General Director of the International Student Basketball League spoke about the need for international experience in Russia and the development of basketball in the country. Among the main problems of basketball, she singled out the lack of financial support for basketball coaches, as well as the low level of public awareness about Russian stars and heroes of the basketball industry.

Timofey Mozgov , NBA champion with the Cleveland Cleveland and the main center of the Lakers, also noted that there are problems in Russian basketball. The first problem is the lack of a quality product that sponsors will be willing to pay for. The second problem is that fans don't want to pay. The third problem is the lack of financial support for young talents.

David Watts , NBA Promotion Director in Russia, spoke about the plans for the development of Russian basketball and about the joint program with SIBUR.

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